• General Theme: Learn First Aid... First Aid is an Everybody Thing (work in progress)

• Target Groups (3) - Home, School, and Work with messages and promotional materials for each group.

• Jingle Competition - Summer Campers; Youth Groups; Prize = Trophy

Promotional Materials: (Some dependent on sponsorship)

• Public Service Announcements/ Advertisements/ Endorsements on TV & Radio ? RJR &/or CVM Communications Group and certain other radio stations

• Press Releases for general First Aid Awareness Week and also for actual First Aid day (separate press releases)

• First Aid post cards, fliers, bumper stickers, general stickers, and buttons to be issued throughout the week or/and on First Aid Day

• First Aid Awareness Ad in print media

• Video-board (Anbell)

Promotional Activities:

• During the week, offer free First Aid (Basic) Courses to JAS, Addiction Alert, CHARES, JN Plus (representatives from each group - 10 persons)

• During the week, offer free First Aid (Basic) Courses for children/youth to Mustard Seed Communities, Musgrave Girls' Home, Alpha Boys (for e.g.)

• Branches to do demonstrations during the week and/or day at public places (plazas, parks, etc.)

• Rally - move to different locations including Papine, Half-Way-Tree (Constant Spring Plazas), Cross Roads, Downtown (Ward Theatre), with a one hour stay at each in which we will do demonstrations etc.

• Human Chain during Rally on First Aid Day (at a specified time)